loyalty

Technology/Services

Maverik Revamps Kum & Go’s Loyalty Program

Convenience-store chain announces app, website changes following acquisition

Technology/Services

Royal Farms Gives Loyalty Members 15 Cents Off Per Gallon of Gas

Promotion for RoFo Pay participants runs April 1 through June 30 at all of the convenience-store chain’s locations

Rovertown shares research on what kind of coupons work best and how to best position a loyalty app

Convenience-store chain using tech to improve personalization, demand and labor planning

Loyalty initiative has almost 5 million members in more than 30 states

Convenience-store chain has name, image and likeness partnerships with University of Tennessee athletes Christian Moore, Karlyn Pickens, Zakai Zeigler and Tess Darby

Systems will function together and have ‘greater synergy’

Retailers from High’s and Refuel share opposing opinions

Nearly 80% of shoppers think these products are better for them, their families and the environment

Marketing executive departs Refuel, brings loyalty acumen to New York convenience-store retailer

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