Tag: packaged beverages

Busch Signature Copper Lager
Beverages
Signature Copper Lager hit shelves this week in 12 states

CSD Sales Down 1.4% in C-Stores in 2013

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Carbonated-soft-drink sales in convenience stores 2013
Carbonated-soft-drinks saw some relief in c-stores in 2013, down only 1.4%.
Best-Selling CSDs in Convenience Stores

IRI Convenience AllScan data for 52 weeks ending Dec. 29, 2013

Brand/SKU Dollar Sales PCYA Unit Sales PCYA
Mountain Dew 20 oz. $159,948,500 -2.12% 106,459,600 -2.50%
Coca-Cola 20 oz. $120,382,300 8.68% 76,993,200 8.49%
Dr Pepper 20 oz. $85,765,460 4.25% 55,790,240 2.60%
Pepsi Cola 20 oz. $79,317,760 3.50% 52,727,200 3.47%
Diet Coke 20 oz. $61,095,340 0.52% 39,183,280 1.13%
Diet Mountain Dew 20 oz. $57,873,380 -4.82% 38,886,660 -5.23%
Coca-Cola 144 oz. $56,861,040 -5.89% 12,157,540 -6.34%
Mountain Dew 33.8 oz. $49,564,250 0.69% 26,069,650 -0.66%
Coca-Cola 67.6 oz. $46,779,660 -1.40% 24,709,980 -0.58%
Sprite 20 oz. $41,196,340 8.41% 26,150,920 8.09%
Diet Pepsi 20 oz. $37,850,360 -3.13% 25,173,910 -2.77%
Coca-Cola 16 oz. $36,115,620 5.19% 31,825,750 6.39%
Diet Dr Pepper 20 oz. $32,964,510 2.99% 21,324,320 1.76%
Coca-Cola 33.8 oz. $29,311,790 5.79% 15,324,600 5.46%
Pepsi Cola 67.6 oz. $28,186,280 -13.59% 15,225,630 -15.43%
Pepsi Cola 144 oz. $27,529,660 -16.85% 6,099,836 -19.84%
Mountain Dew 144 oz. $26,687,190 -8.64% 5,685,920 -9.55%
Mountain Dew 67.6 oz. $24,873,210 -11.36% 13,698,280 -14.30%
Pepsi Cola 33.8 oz. $24,612,050 4.09% 13,085,070 2.73%
Dr Pepper 33.8 oz. $22,490,090 3.93% 11,888,730 1.32%
TOTAL $2,079,566,000 -1.51% 1,249,196,000 -1.42%
Source: 
IRI

Flavored carbonated soft drinks, such as Mountain Dew and Dr Pepper, actually saw unit sales dip in 2013 in convenience stores, while cola sales grew in most standard package sizes, according to year-end data from IRI, a Chicago-based market research firm (@iriworldwide).

Heineken UEFA Champions League (UCL)
Beverages
Rolling out 16-ounce three-pack format designed with permanent UCL creative
Millennials making impact on wine sales
Beverages
Sweet-wine sales continue to grow. So much so that Americans are drinking more Italian wines than.
Heineken "take the stage"
Beverages
Investing $10 million to amplify message, increase awareness, encourage participation
Varish Goyal
Marketing Strategies
A.U. Energy’s Loop honored for store design (video)
CSP Magazine
There is a need for urgency and also a time for reflection. One cannot live a life of nonstop fire drills. Equally so, life loses much if every day is a series of equal waves, predictable rhythms and uneventful cycles. There needs to be 2-minute warnings, ninth-inning rallies, an April 15. We also need a Dec. 31, a Thanksgiving and a July 4.
MillerCoors 40-ounce plastic bottles
Beverages
MillerCoors introduces new shatter-proof packaging for singles
Keurig Cold Soda System
Beverages
Partners with Green Mountain on Keurig Cold

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