Tag: packaged beverages

United Brands Joose
Beverages
FTC closes investigation into Joose-maker United Brands
Sprite
Beverages
Researchers peg the lemon-lime soda Sprite as effective in speeding up recovery process
craft beers
Beverages
Suppliers taking notice as convenience channel making inroads beyond mainstream brews
Newcastle Cabbie
Beverages
Brand partners with Taxi Magic to encourage safe travel

Lemonade Sales Trends

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Shelf-stable lemonade has had a remarkable run over the past two years, led by Lipton Brisk.
Top Lemonade Brands
Brand Dollar Sales PCYA Unit Sales PCYA
Lipton Brisk $45,229,980 32.12% 43,740,960 32.30%
Minute Maid $31,745,980 -4.11% 22,988,670 -3.65%
Calypso $20,918,900 44.72% 11,439,590 41.70%
Country Time $8,513,346 -5.81% 6,375,851 -6.95%
Fuze $4,674,733 NA 4,649,543 NA
Hubert's $4,126,233 291.45% 2,166,149 285.87%
Private Label $1,550,436 -17.94% 890,172 -17.15%
Sun Fresh $1,520,492 100.36% 1,543,023 103.14%
Nantucket $1,156,798 16.75% 663,707 13.14%
Cabana $1,134,053 >1,000% 609,735 >1,000%
Hog Wash $803,044 278.37% 761,687 268.96%
Honest Ade $634,900 -14.80% 355,319 -12.78%
Sunny Florida $478,711 3.80% 240,218 1.87%
Nu South $472,679 -31.60% 479,044 -31.42%
Snapple $397,509 -41.88% 266,865 -41.69%
Sobe Lean $323,821 -74.46% 180,445 -75.27%
Bug Juice $272,626 -51.34% 271,192 -52.29%
Faygo $227,352 7.12% 171,248 -5.51%
Tampico $220,102 221.72% 221,841 226.71%
Everfresh $127,681 -45.51% 74,380 -48.29%
TOTAL $125,501,200 22.01% 98,663,450 23.29%

 

Source: 
Source: IRI

Newer brands are driving trial and repeat purchases of lemonade in convenience stores, while older brands have in many cases faded.

Diet Coke Taylor Swift
Beverages
Diet Coke 12-oz. Taylor Swift can design available on store shelves for limited time starting Oct. 1
Technomic beer
Beverages
Craft beer posted one of the largest percent gains of any beer category, says Technomic
TruMoo Halloween
Beverages
Launches limited-edition Halloween-themed milks; Vanilla variety will be tinted orange
Starbucks
Foodservice
Files trademark application for "Fizzio" carbonated drinks.

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