Tag: salty snacks

Sunflower/Pumpkin-Seed Sales in C-Stores Drop Nearly 10%

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Sunflower/Pumpkin Seed Sales
Sunflower/pumpkin-seed sales dropped nearly 10% over the past year.
Top-Selling Sunflower/Pumpkin Seeds in Convenience Stores

IRI Convenience AllScan data for 52 weeks ending Jan. 26, 2014

BrandDollar SalesPCYAUnit SalesPCYA
Frito Lay$77,825,170-17.72%125,946,200-18.78%
Bigs Vlasic$8,904,02224.06%4,329,41519.39%
Lance Fresh$6,424,2065.81%12,094,3006.31%
Frito Lay Flamas$5,390,1129.40%8,222,6330.48%
Thasani Foods Jim Beam$2,212,402-1.29%1,146,912-2.21%
Bigs Franks Redhot$1,978,273-13.00%1,009,417-15.79%
Snak Club$1,862,30218.61%668,00015.87%
Wild Dutchman$1,717,48726.99%513,73627.33%
Private label$1,112,483-31.68%735,652-37.02%
Dakota Style$1,011,641-25.27%478,095-28.65%
Swamp Seeds$719,356-33.05%375,886-31.93%
Golden Flake$655,839-11.02%979,105-11.48%
King Henry's$619,157-18.07%289,127-19.63%

After two years of healthy growth, likely driven by the desire for healthier snacks, sunflower- and pumpkin-seed sales dropped a painful 10% in convenience stores during the 52 weeks ending Jan. 26, 2014, based on data from IRI, a Chicago-based market research firm (@iriworldwide). One reason for the decline may be the addition of other kinds of healthy snacks in c-stores.

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