Drop in Sale of Mexican Foods in C-Stores Slows

Published in CSP Daily News

Mexican food sales data in convenience stores

The drop in the sale of Mexican foods in c-stores slowed a bit in 2013. For the 52 weeks ending May 18, unit sales are down 6.5% (See below).

Best-Selling Hard & Soft Tortillas/Taco Kits in Convenience Stores

IRI Convenience AllScan data for 52 weeks ending May 18, 2014

Brand Dollar Sales PCYA* Unit Sales PCYA*
Tia Rosa $1,729,645 0.62% 827,530 0.82%
Mi Casa $832,559 16.11% 362,084 10.54%
Tortillas Santos $822,552 2.94% 408,588 -13.11%
Private label $745,115 -19.63% 532,273 -20.45%
La Banderita $563,769 -12.58% 282,471 -10.80%
Santa Fe $543,903 -7.42% 296,965 -9.20%
Mission $455,764 -14.72% 139,843 -19.92%
De Maiz Tortilleria $444,211 -22.90% 223,283 -23.67%
Old El Paso $341,467 33.04% 126,436 32.84%
Los Arcos $318,806 -14.02% 135,028 -13.38%
Total Tortillas/Taco Kits $9,820,628 -2.40% 4,818,089 -7.96%
Total Mexican Foods $10,992,610 -0.96% 5,363,444 -6.54%

*Percent change from a year ago

IRI

Click here for more foodservice sales data.

Related Topics: 
grocery, hot & cold food