Ice Cream 3-Year Sales Trend

Published in CSP Daily News

Ice Cream 3-Year Sales Trend in Convenience Stores

Ice cream sales in c-stores have begun to moderate.

Top Ice Cream Brands in Convenience Stores

IRI Convenience AllScan data for 52 weeks ending Dec. 1, 2013

Brand Dollar Sales PCYA Unit Sales PCYA
Ben & Jerry's $147,580,200 5.51% 27,731,530 3.93%
Blue Bell $70,338,020 2.63% 27,909,460 -1.17%
Haagen Dazs $50,479,700 4.49% 10,225,220 3.62%
Breyer's $26,182,670 -10.56% 6,657,145 -15.82%
Private label $23,536,840 5.02% 7,017,784 8.90%
Well's Blue Bunny $21,789,390 -0.84% 5,563,122 -3.42%
Dreyer's Edy's Grand $16,950,300 22.28% 3,720,999 0.72%
Dreyer's Edy's Maxx $16,896,230 -20.83% 5,394,952 -22.65%
Perry's $9,365,904 -20.01% 1,970,695 -28.01%
Breyer's Blasts $9,066,203 56.09% 2,409,755 55.73%
Hershey's $7,436,190 5.35% 1,930,900 6.98%
Snickers $5,980,474 6.13% 1,617,826 0.94%
Mayfield $5,874,899 -36.99% 2,071,631 -40.66%
Mars $4,453,152 7.91% 1,199,099 3.13%
Brigham's $3,329,664 7.46% 623,869 7.27%
Cedar Crest $3,067,383 53.93% 761,715 45.10%
Luvel $2,868,251 29.28% 1,141,580 25.36%
Dreyer's Edy's Slowchurned $2,671,200 61.47% 486,550 67.26%
Baskin Robbins $2,611,284 -29.36% 430,705 -24.49%
Velvet $2,536,972 -24.90% 583,290 -22.75%
TOTAL $476,861,200 1.50% 121,077,900 -1.65%
IRI

Click Here to See More Frozen Food Data

Ice cream dollar sales grew 1.5% in convenience stores through Dec. 1, 2013, although unit sales dipped 1.65%, according to IRI, a Chicago-based market research firm (@iriworldwide).

Related Topics: 
ice cream