Beverages

BeBevCo & Skinny Beef Up Distribution

KOMA grows in Las Vegas; Skinny Water makes SoCal splash
STATESVILLE, N.C., & BALA CYNWYD, Pa. -- Two beverage marketers--Bebida Beverage Co. (BeBevCo) and Skinny Nutritional Corp.--have found their way to new markets via recent distribution agreements.

Statesville, N.C.-based BeBevCo, a developer, manufacturer and marketer of relaxation and energy drinks, has signed a distribution agreement for significant population centers in the State of Nevada. Under this new distribution agreement through Boomtown Distributing of Reno, Nev., many convenience stores, travel centers and service centers in Reno, Lake Tahoe and Sparks will [image-nocss] now carry BeBevCo's flagship products, KOMA UNWIND Chillaxation Drink, KOMA UNWIND Shots and Potencia Blast Energy Shots.

"The Reno and Lake Tahoe areas have a huge tourism business. KOMA UNWIND will fit right in for those who are looking to relax on their vacations," said COO Daisy Ramirez.

Meanwhile, Bala Cynwyd, Pa.-based Skinny Nutritional Corp., the maker of Skinny Water, has entered into a distribution agreement with Straub Distributing Co.

As a result of this agreement, the company's line of Skinny Water zero-calorie enhanced beverages will be distributed by Straub Distributing Co. throughout Southern California territories, including the major metropolitan areas of Los Angeles, Orange County and San Diego.

As an Anheuser-Busch distributor, Straub distributes hundreds of alcoholic and non-alcoholic brands. The addition of Straub Distributing accelerates Skinny Water's expansion efforts in Southern California.

Skinny Water is currently authorized in more than 600 chain retail stores in Southern California, including Target, Albertsons, Vons (Safeway), Gelsons and Vincente Markets. Skinny Water is available in over 14,400 stores nationwide.

Straub Distributing Co. has over 60 years experience servicing alcoholic and non-alcoholic beverage accounts in Southern California. Their experience and expertise will help present Skinny Water to retailers and millions of residents in Southern California. Michael Salaman, Chairman of Skinny Nutritional Corp., stated,

"With our relationship with Straub, we are confident that Skinny will now be able to further its growth through a superior distribution network in this market, said Michael Salaman, chairman of Skinny Nutritional Corp. Due to our existing chain authorizations in Southern California, we anticipate that Straub will be able to get off to a running start with over 600 retail authorizations in hand."

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