Beverages

Hansen Natural Appoints Monster COO

Gagliardi was with Liquid Investments, Labatt USA
CORONA, Calif. -- Hansen Natural Corp. has announced the appointment of Nick R. Gagliardi as chief operating officer of Monster Beverage Co., a division of Hansen Beverage Co. Gagliardi will oversee the Monster business and report directly to Mark Hall, president of Monster Beverage Co.

Gagliardi, 52, most recently served as president of Liquid Investments, a wholesale beverage distribution holding company based in San Diego. Previously he held various management positions, including vice president and general manager, at Labatt USA, which later became a unit of Anheuser-Busch [image-nocss] InBev. From 1982 to 1998, Gagliardi served in various capacities at Colgate-Palmolive Co., including vice president of the Canadian division.

"Nick brings to our company more than 25 years of sales, distribution and business development experience in beverage and consumer products," said Rodney C. Sacks, chairman and chief executive officer of Hansen Natural.

Based in Corona, Calif., Hansen Natural markets and distributes Hansen's natural sodas, sparkling beverages, apple juice and juice blends, fruit juice smoothies, multi-vitamin juice drinks in aseptic packaging, iced teas, energy drinks, Junior Juice juices and water beverages, Blue Sky brand beverages, Monster Energy brand energy drinks, Nitrous Monster Energy brand energy drinks, Monster Hitman energy shooters, Java Monster brand non-carbonated coffee energy drinks, X-Presso Monster brand noncarbonated espresso energy drinks, Lost Energy brand energy drinks, Rumba, Samba and Tango brand energy juices and Vidration brand vitamin enhanced waters.

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