"Seattle's Best plays an important role in the Starbucks [image-nocss] Corp.'s brand portfolio and the launch of the Iced Latte line demonstrates the brand's continued growth into new channels of distribution," said Michelle Gass, president of Seattle's Best Coffee. "The ready-to-drink category allows us to introduce the brand to new customers with the goal of delivering great coffee to busy consumers wherever they are."
The new Seattle's Best Coffee Iced Latte drinks are inspired by the handcrafted versions of guests' favorite lattes available in the cafes. The beverages are available in Iced Latte, Iced Vanilla Latte and Iced Mocha flavors and have a suggested retail price of $1.49 for a single can and $4.99 for a four-pack.
Consumers may purchase the coffees at major grocery, convenience and other retail stores in Arizona, California, Nevada, Oregon and Washington.
Seattle's Best Coffee has more than 550 specialty coffee cafes and kiosks in the United States and Canada including an expanding franchising program. Its packaged coffee is available in supermarkets across the United States and Canada. Seattle's Best Coffee is also brewed at more than 15,000 foodservice locations, such as college campuses, restaurants, hotels, airlines and cruise lines. It offers more than 30 whole bean and ground coffees (including flavored, organic and Fair Trade Certified coffees), espresso beverages, JavaKula blended beverages, OvenSong bakery food and sandwiches and select merchandise. Seattle's Best Coffee is a featured brand within Starbucks Corp.
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