GRAPEVINE, Texas -- Beverages come in many flavors and styles, but based on the products on display during the tradeshow portion of this month’s 2014 FARE Conference, iced tea clearly is the primary up-and-comer.
From packaging innovation to new flavors to, for one beverage company, a first swing at offering a fountain program, a wide variety of options was available on the show floor.
Some packaged, most dispensed, here’s a look (below) at the new beverage products that stood out at FARE.
The beverage cup experts from Whirley DrinkWorks! are marketing a new prototype package that brings the panache of beer growlers to the soda fountain in 32- and 64-ounce sizes. Also marketing technology/app solutions for the fountain, Jacqui Cintron, vice president of marketing, declared, “We’re not just the mug guys anymore.”
Ronnoco Handcrafted Coffee featured its Camellia line of iced teas, dubbed “the Flower of Teas,” available in Raspberry, Berry Green, Sweetened and Unsweetened. Also highlighted, Roy’s Fresh Lemonade, a recipe discovered in the Southwest. “If our lemons were any fresher, you’d slap them,” the company claims.
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