ROCKLAND, Mass. -- Tedeschi Food Shops Inc. has introduced a new line of proprietary Tedeschi Select Sparkling Waters. The 20-ounce line of calorie-free, caffeine-free and sodium-free waters are available in four unique flavors: Raspberry Blackberry, Kiwi Strawberry, Key Lime, and Wild Cherry. Tedeschi Select Sparkling Water is available as single serve bottles or in four packs.
"We value this opportunity to provide customers with a high-quality beverage that is both flavorful and healthy," said Steve Monaco, director of category management for Tedeschi Food Shops. "The company looks forward to introducing more proprietary Tedeschi Select products in this same health-conscious vein."
In other company news, Tedeschi Food Shops has partnered with the Boston Cannons, Boston's professional Major League Lacrosse team. Throughout the 2012 season, Tedeschi Food Shops will be involved with the team in a variety of contests and promotions. The 2012 season home opener took place at Harvard Stadium in Cambridge on April 28.
Tickets for all Boston Cannons home games will include an offer for discounted Red Bull Total Zero energy drink. The convenience store will have "Fan Zone" presence at most home games at Harvard Stadium, offering samples and fun festivities for game attendees. A contest to win a private lesson with Cannons midfielder Paul Rabil will be held over the summer.
Both the Boston Cannons and Tedeschi Food Shops will be using their very active social media presences to engage lacrosse fans in unique deals and offers.
Established in 1923 in Rockland, Mass., Tedeschi Food Shops is one of the leading family-owned and -operated convenience store chains in New England, with more than $600 million in annual revenue. The company operates 190 convenience store locations throughout the states of Massachusetts, New Hampshire and Rhode Island. Tedeschi Food Shops provides its customers with a family of proprietary brands: TD's Deli and Tedeschi Fresh Foods, Tedeschi Select, and Tedeschi Fuel.
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