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Beverages

Beverage and RTD drinks category news for the convenience- store retail industry

Beverages

Fluid Thoughts Blog: The Super Bowl of Beverage Ads

 By Steve Holtz on Feb. 03, 2014

Which spots built a brand, and which actually sold product?

Beverages

Miller Fortune: Don't Call It 'Bourbon-Like'

 By Steve Holtz on Jan. 31, 2014

Brewer sets the record straight about its new product coming Feb. 10

Beverages

#CRU14 Blog: Interspecies Love Affair

By Steve Holtz on Jan. 30, 2014

Building a brand or selling a product, Super Bowl advertising resonates

Beverages

CRU14 Insights: The Evolving Beer Drinker

By Steve Holtz on Jan. 29, 2014

Consumer wants have changed and retail strategies should, too

Beverages

Tennessee Grocery, C-Store Wine Legislation Progresses

Jan. 29, 2014

House committees split legislation into two bills; would mandate 20% markup

Products

Beverages

illy Cold Brew Cappuccino and Latte Macchiato

Beverages

Jones Key Lime Pie

Beverages

White Claw Surf

View All Beverages Products

Beverages

New Products From Anheuser-Busch & Others at #CRU14

Jan. 28, 2014

Beverages

#CRU14 Blog: A Word About Products

By Steve Holtz on Jan. 28, 2014

Interesting rollouts from Anheuser-Busch; other items at the front door

Beverages

Heineken Debuts 8.5-Ounce Slim Can

Jan. 28, 2014

Size outpacing all others in convenience store channel, importer says

Beverages

Hispanics More Likely to Purchase Beer, Wine in C-Stores (Infographic)

Jan. 24, 2014

Soon to account for 15% of total legal-drinking-age population

Beverages

Dos Equis Gets Jumpstart on Cinco de Mayo

Jan. 23, 2014

Outlines retail promotions, product partners to drive sales

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