Beverages

Beverage category news for the convenience store retail industry.

Economy drives packaging changes for Coke & Pepsi

ST. PETERSBURG, Fla. -- Is the 12-pack of soda the next victim of rising food prices and more frugal times? Is the 20-ounce PET bottle of soda on its way out? Two tests by the two major soda manufacturers could decide those questions in coming months. Coca-Cola is testing 16-ounce bottles of its...

PepsiCo Inc. said Friday it is launching a new marketing campaign to refocus attention on soft drinks, which have seen lagging sales.

PURCHASE, N.Y. -- PepsiCo Inc. said Friday it is launching a new marketing campaign to refocus attention on soft drinks, which have seen lagging sales, reported the Associated Press. Carbonated soft drinks (CSDs) are "an important part of the franchise," CEO Indra Nooyi told the Beverage Digest. "...

Peacock named president of A-B, Edmond named zone president, North America

BRUSSELS, Belgium -- InBev has appointed Luiz Fernando Edmond and David A. Peacock to the North American leadership team of Anheuser-Busch InBev, to become effective upon the closing of the combination of Anheuser-Busch Cos. and InBev. Upon close of the deal, Edmond will become zone president North...

Dr Pepper Snapple says Venom will provide "stronger" energy portfolio.
RTC's BevTrac shelf management system boosts category in Salt Lake City unit.
Sale "not cost effective" because of new labeling rules, beverage makers say.
Support changing combined company's name to Anheuser-Busch InBev.
Announces additional organizational changes
New packaging "drinks like a bottle and cools like a can".
MillerCoors holding off on launch of caffeine-infused alcoholic energy drink

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