Beverage category news for the convenience store retail industry.

Wal-Mart, Family Dollar tinker with food, beverage mix

BENTONVILLE, Ark. -- Two competing but distinct retail channel players—Wal-Mart and Family Dollar—are moving closer to the convenience store product mix. Wal-Mart Supercenters, which have full-scale grocery stores, have been offering alcoholic beverages at licensed locations nationwide since the...

Some beer distributors rethinking A-B exclusivity

ST. LOUIS -- A decade ago, Anheuser-Busch Cos. began offering financial incentives to get beer distributors to jettison rival brands. The campaign, known as "100% Share of Mind," was a big hit, helping A-B tighten its grip on the U.S. market. But now, some distributors are rethinking selling only A...

Will help organic beverage company reach more consumers

ATLANTA -- The Coca-Cola Co. and Honest Tea Inc. today announced that the two companies have completed an agreement resulting in Coca-Cola holding approximately 40% interest in the fast-growing maker of certified organic beverages, including Honest Tea. Coca-Cola may elect to buy, and the remaining...

Game could take most-watched crown; industry ads vie for attention
Debuts chardonnay, cabernet sauvignon
Not much impact on "Joe Sixpack," analyst says.
NE retailer deal follows Fas Mart, NOCO Express renewals
Retailer taps Charles Shaw to offer Napa Creek, Sea Ridge
Vital Lifestyle Water names O'Donnell SE sales VP.
Retailer will distribute energy shot, join racing sponsorship