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Beverage and RTD drinks category news for the convenience- store retail industry
CEO Tom Long tasked with strategy to turn around falling sales
Martello assumes role for Southeast, Ladehoff for 7-Eleven, West
New design debuting for Budweiser can; Alexander Keith's launches three beers in U.S.
Cola discontinued, too, as company refocuses on core energy drink product
Sales of "relaxation drinks"--beverages with names like Vacation in a Bottle, Dream Water and Just Chill--are growing, according to a Reuters report.
Higher commodity costs prompt increase across portfolio; brewer trademarks area codes
Energy drink Xyience's new collector can says "do not mix with alcohol"
Chain running craft-beer pilot program through its paces in Buffalo
KOMA grows in Las Vegas; Skinny Water makes SoCal splash