7-Eleven tests Soylent, Argo Tea embraces cold brew and more
Trojan Horse rolls out in two varietals
IRVING, Texas -- 7-Eleven Inc. has created a new brand for its launch of two new private-label wines. The Trojan Horse brand debuted in October with two white wines: Chardonnay and Pinot Grigio. Suggested retail price for a 750-mL bottle is $6.99. The wines can be found chilled in cold vaults, at...
Will give away a trip to Jamaica
WHITE PLAINS, N.Y. -- Heineken USA's Five Points division is giving its recent rebuilding of Red Stripe beer a boost this fall with a getaway promotion that will take a winning consumer to Jamaica. Red Stripe, the pale lager from Jamaica, is inviting legal-aged consumers to choose Red Stripe for a...
Brewer offers updates of key marketing campaigns and new incubator division
And two other new products for the beer cooler