Beverage category news for the convenience store retail industry.

Four alcohol drink types that consumers are flocking to this summer

Collaborates with N.C. neighbor to combine 'two iconic treats'

SALISBURY, N.C. -- The makers of Krispy Kreme doughnuts have partnered with Cheerwine to create a new soft drink that combines the two products' familiar tastes. Cheerwine Kreme, a new soft drink by the two North Carolina-based brands, tastes like Cheerwine with a hint of Krispy Kreme’s Original...

Latest CDC survey suggests more challenges for top beverage category

ATLANTA -- A new survey of teenagers suggests carbonated soft drinks (CSDs) have a long road of sales decline ahead of them. The 2015 National Youth Risk Behavior Survey by the Center for Disease Control (CDC) shows a significant decline from 2013 to 2015 in the percentage of high school students...

Limited-time offer celebrates return of a 1990s soda relic
Beverage maker expands on its 'zero-calorie, naturally sweetened' strategy.

What are diverse consumer groups looking for in the alcohol-beverage aisle?

Soda maker juggles its zero-calorie portfolio to 'meet differing needs and taste preferences'.
Lawsuit seeks to rectify 'arbitrary, unreasonable' regulation, could also open the door for Mexican retailer.
Are the major beer makers ready to put bikini culture behind them?

Iced tea led the drink innovations in the FARE Conference Food Pavilion