PHILADELPHIA -- Foodservice contractor Aramark is hoping to catch baseball fans with a new lineup of portable and handheld meals just in time for Major League Baseball’s opening day.
Similar to convenience-store foodservice, stadium and ballpark menus have been undergoing a revitalization, adopting Instagrammable and chef-driven items. Aramark, the Philadelphia-based foodservice provider for eight MLB teams, including the Baltimore Orioles, Boston Red Sox and Pittsburgh Pirates, created its 2018 menu based on local food trends and consumer data. Some of Aramark’s in-seat vendors are even accepting credit cards, which the company says might be an MLB first.
“Food has become a major player in the fan experience and that increased role is a motivating factor for us to continue to enhance our menu offerings each season,” said Carl Mittleman, president of Aramark’s sports and entertainment division. “Ballpark food has come a long way. In addition to doing the classics well, we’re focusing on driving quality, increasing healthy options, making it convenient and providing personalization for our guests.”
Check out how the foodservice company is pitching portables ...