MILFORD, Conn. -- Big-sandwich lovers aren’t happy about the loss of Subway’s $5 Footlong promotion, according to a Restaurant Business report.
As previously reported in CSP Daily News, the quick-service restaurant (QSR) chain pulled the plug on the eight-year-old promotion this month, raising the price to $6 and spinning it with a new marketing campaign.
Customers are letting the chain know how they feel about the news through some hair-curling posts on social media, RB reported. It may not be the “Sub-mageddon” that the sandwich chain had envisioned when it announced a hike to $6 for the sandwich earlier this week.
Many fans pointed fingers, altogether inaccurate fingers, at disgraced former pitchman Jared Fogle, who had absolutely nothing to do with the decision.
Sample tweets include (click here to read the complete Restaurant Business report):
@SUBWAY You interrupted my newsfeed to tell me you raised prices?
— Josh Blight (@WhiteBlight) February 4, 2016
@SUBWAY what happened to #fivedollarfootlong
— Justin (@ArsonByLarson) February 2, 2016
@SUBWAY um what happened to $5 foot longs ?
— Petty Pr0ud (@emberry9517) February 3, 2016
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