EL SEGUNDO, Calif. -- Fresh & Easy Neighborhood Market is expanding its Gourmet range this week with 12 new fresh products. Fresh & Easy introduced Gourmet in February to cater to customers seeking more affordable, restaurant-quality products they can serve at home.
(Click here for previous CSP Daily News coverage of the Gourmet [image-nocss] line.)
The 12 new items launching this week include four new fresh "Gourmet for Two" meals that will give customers a restaurant-quality meal for two for under $10. Other items include five fresh prepared meals retailing for under $7 and three fresh pizzas that will sell for under $8. The pizzas, which serve four, are 12 inches by 16 inches, made with hand-stretched dough and topped with premium ingredients.
John Burry, Fresh & Easy chief commercial officer, said, "We are happy to continue to bring more restaurant-quality, fresh food options for our customers to eat at home, as more and more people look for ways to save money."
Like all Fresh & Easy products, the new Gourmet range has no artificial colors or flavors, no added trans fats, no high-fructose corn syrup and only use preservatives when absolutely necessary.
The new Gourmet items hitting stores this week include:
Gourmet Fresh Prepared Meals
Bourbon BBQ Beef Hawaiian Pork Prosciutto Chicken Chicken Catalan Vegetable Lasagna Bianca Gourmet for Two
Thai Green Curry Panang Beef Tequila Mango Shrimp Cajun Style Chicken Gourmet Fresh Pizzas
Prosciutto Pizza Mediterranean Pizza Rosemary Ham & Mushroom Pizza El Segundo, Calif.-based Fresh & Easy operates 176 stores in California, Arizona and Nevada. In addition to fresh prepared meals, meats and produce, Fresh & Easy offers national brand products and household items, all at unbelievably low prices.
Members help make our journalism possible. Become a CSP member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.