Foodservice

FSI Beverage Systems Appoints TNT Marketing

Maker of syrups, toppings, sweeteners, more hires c-store channel broker
ARLINGTON, Texas -- FSI Beverage Systems has appointed national convenience store broker TNT Marketing to market and sell its product line of coffee syrups, shaker toppings, mini-marshmallows, sweeteners, booster shots and Emergen-C fountain health and energy drinks.

Sebastiano's flavored syrups come in French vanilla, caramel, hazelnut, sugar-free French vanilla and Irish cream. Shaker toppings are available in marshmallow, vanilla, chocolate, cinnamon, nutmeg, graham cracker and hazelnut.

The Fountain Program lets consumers customize their favorite fountain drink [image-nocss] with a shot of cherry, vanilla, lime, raspberry or blue raspberry flavoring.

Booster Shots are unflavored additions that are suitable for coffee, tea, fountain drinks, FCBs and more. The "energy" shot includes caffeine and guarana. "Balance" has B12 vitamins. "Alert" is ginko biloba and ginseng. "Immune" is vitamin C and Echinacea.

Sebastiano's Sweetener Kit includes sugar syrup, honey syrup, Sweet N Low syrup, Splenda syrup and NutraSweet Syrup.

Emergen-C is available in four categoriesgreen tea, sport, ignite, health and energy water. There are 16 flavors.

Cincinnati-based FSI Beverage is a wholly owned subsidiary of Flavor Systems International Inc., a developer and manufacturer of food and beverage flavoring concentrates. FSI Beverage Systems helps convenience stores and other foodservice operators expand their beverage offerings and boost their sales with flavored syrups and toppings for hot and cold beverages, sweeteners and healthy-choice fountain beverage offerings. FSI's products, designed specifically for the c-store marketplace, have been created to enhance the flavor of coffee, cappuccino and fountain drinks.

Arlington, Texas-based TNT Marketing is a leading sales and marketing organization in the c-store industry. It represents many recognized consumer products in top c-store categories, including automotive, beverages, foodservice, frozen foods, grocery, general merchandise, HBC and salty and sweet snacks. Bayer, ConAgra, Dole, General Mills, Mattel, Procter & Gamble (Duracell/Gillette) and Trojan are among the category-leading brands in the TNT Marketing portfolio. The company's "C-storologists" maintain established partnerships with c-store wholesalers and retailers nationwide.

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