Foodservice

Grayson Express Opens Krispy Krunchy Location

Chicken QSR concept comes to Independence, Va.
INDEPENDENCE, Mo. -- Lucille Wyatt of Grayson Express, Independence, Va., said that a Krispy Krunchy chicken operation recently opened at gas station/convenience store. Owner Travis Jones said it is the best addition to the store, which has done no advertising to support the program other than banners outside the store.

Jones reported that foodservice sales have doubled since adding the Krispy Krunchy concept. He added that the store had such a great response to the menu that he had to get an additional delivery from his Sysco distributor with the assistance of Krispy Krunchy [image-nocss] sales support.

Krispy Krunchy Foods offers a quick-serve restaurant concept with more than 500 retail locations in 14 states. The Lafayette, La.-based company features Cajun-style chicken fried in zero trans fat oil. The menu also includes pizza and signature dishes of Cajun tenders, jambalaya, boudin bites (Cajun rice balls), catfish and honey butter biscuits. Krispy Krunchy offers a completely customized program with no franchisee or royalty fees. It is designed to give operators a professional and branded image with the ability to deliver quality food to their customers at a low price. The branded-look includes a full graphics package, layout, design and scale drawings. The program may also be co-branded with another food program and use existing onsite equipment. Krispy Krunchy provides complete training and support programs.

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