Foodservice

Sheetz West Virginia Blitz Continues

Opening its third Mountain State c-store in three months, with more to come
HUNTINGTON, W.Va. -- Sheetz Inc. is carrying out a plan to rapidly develop a new market of its convenience stores in Southern West Virginia with the opening of another location in Huntington. This is the third opening in that area since June for Altoona, Pa.-based Sheetz, the first two being in nearby Barboursville and Milton.

"We're fast and furious in West Virginia," Sheetz spokesperson Monica Jones told The Daily Mail. A Tridelphia, W.Va. store is slated to open next week, according to the retailer's website. Ground has been broken for a store in Hurricane, W.[image-nocss] Va. (Elsewhere, an Eden, N.C., store also is scheduled to open in early September.)

The site of the new Huntington store was once the home of the "Bus Barn," a former bus depot that more recently housed an antiques store and flea market. The century-old building, which was built as a space for the storage and repair of streetcars, was demolished in March, said the report.

"We're fortunate to be able to keep going and opening stores in this tough economic climate, but it's been so easy to open stores that do well because people are so excited about them," Jones said.

Doors officially opened to customers yesterday morning, and employees hosted a grand-opening celebration with a ribbon-cutting ceremony in the afternoon welcoming customers and local media with free food sampling.

"We can't be more pleased with how well received our stores have been this summer," said Stan Sheetz, president and CEO of the regional chain. "Customers are excited and enjoying what we offer, and we've been fortunate to have hired some great West Virginians who work hard and really make a difference for us."

The 5,000 square-foot facility will offer fresh food items like the MTGo! and Shweetz Bakery lines of sandwiches, wraps, donuts and muffins, along with the signature Made-To-Order MTO line of Angus beef burgers, premium grilled chicken sandwiches, freshly made salads, French fries, onion rings and more.

Sheetz Bros. Coffeez, a full-service espresso and smoothie bar staffed by a trained barista is going to be available at the new store. Customers can order hand-made specialty coffee drinks including lattes, cappuccinos and mochashot, frozen or iced. The store also offers premium brewed self-serve coffees made from 100% Arabica beans in a variety of flavors such as Breakfast Blend, Serious Dark Roast, 100% Colombian and Hazelnut.

Food and beverage orders are placed on touchscreen kiosks.

The company said that it is also proud of its tradition of giving back to the communities in which it operates. Especially important to the organization is finding ways to be involved with today's young people, it said. As part of the grand-opening celebration, the company made a $7,500 donation to the Boys & Girls Club of Huntington.

Family-owned and -operated Sheetz, with more than $4.9 billion in revenue for 2008 and more than 12,000 employees, operates more than 350 convenience locations throughout Pennsylvania, West Virginia, Maryland, Virginia, Ohio and North Carolina.

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