LISLE, Ill. -- C-Store Training Services, a division of Royal Buying Group Inc. (RBG), has added two new workshops to its library of available classes and workshops. Both workshops will be offered on Wednesday, April 11, 2012, at the Chicago Marriott Oak Brook Hotel in Oak Brook, Ill.
C-Store Training Workshops will be instructed by Mark Wells and Bonnie Wells of LJT Management, who have more than 25 years of convenience store industry training experience.
The first workshop, C-Store Merchandising for Results, will take an in-depth look into all of the merchandising categories and the key to building sales in each one. Discussion topics will include merchandising trends, c-store merchandising, product pricing strategies, store layout and display, sales tracking, shrink analysis and marketing techniques.
The second workshop, Coaching Employees to Suggestively Sell, will focus on how to instruct c-store employees in order to increase sales through suggestive selling techniques. Discussion topics will include why cashiers love to suggestively sell, obstacles of suggestive selling, product knowledge, bundling products, keys to suggestive selling and attributes of a good leader.
There is currently an early bird registration rate of $169 for those who register by March 1, 2012. Standard registration rates of $199 will take effect starting March 2. All lunch and course materials are included in the registration price.
"We look forward to continuing the availability of C-Store Training Services workshops and the practical and everyday application that is offered through them," said vice president of member services Angela Angelilli. "We believe that the best and most efficient way to offer today's leaders of independent retailers, jobbers, and c-store employees is still through first hand training. That is why we have decided to offer two half day workshops prior to the I-C-Expo's tradeshow."
People looking to attend one of C-Store Training Services available workshops can register through the C-Store Training website at www.c-storetraining.com. They may also acquire additional information by contacting Angela Angelilli at (630) 353-7951 or a.angelilli@royalbuying.com.
C-Store Training Services (CSTS), a division of Lisle, Ill.-based Royal Buying Group, provides educational products with industry experts to provide complete retail instruction and business coaching to the convenience retailing channel. It offers courses on a variety of topics that can help with issues retailers face every day. Workshops are available for dealers and/or employees. Customized classes are also available to fit specific needs and areas of development. Computer Based CD Module and Digital Download Training is also available which cover topics such as customer service, financial management, food service, human resources and loss prevention. There are more than 25 30-minute CDs or digital downloads, which include testing at the end of each set. Also, CSTS has partnered with Emagine How, which offers the RIGHTWAY Training System, a hands-on comprehensive training system customized to match a store's procedures. Another service available is C-Store Certification, an online testing and certification subscription.
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