CEDAR RAPIDS, Iowa -- Lil' Drug Store Products Inc. has announced that Mueller Yurgae Associates of Denver has been selected as Lil' Drug Store Products National Broker of the Year.
Lil' Drug Store Products is a leading supplier of health and beauty care products to the convenience channel, distributing more than 250 products to convenience stores, airports and hotels nationwide. The company's national broker network represents Lil' Drug's extensive product lines, including over-the-counter drug, personal care, general merchandise, automotive accessories, name brands such as Carmex and Ricola and a line of Lil' Drug Brand products.
In 2011, the over-the-counter drug industry faced significant and widespread product supply outages from many leading national brands, posing a major challenge to the supply chain of retailers and category managers nationwide.
Through "innovative thinking, marketing flexibility, effective communication and extraordinary sales efforts," Lil' Drug was able to continue to "Make Convenience Convenient" for convenience retail customers nationwide, the company said. This level of dedication and resourcefulness is symbolized by Mueller Yurgae Associates of Colorado, Lil' Drug said.
"The 2011 success of Lil' Drug Store Products, including our ability to overcome the significant industry challenges, is directly attributable to our strong broker network throughout the country," said Paul Rossberger, vice president of sales and marketing at Lil' Drug Store Products. "We recognize Mueller Yurgae of Colorado for exceeding our highest standards and standing out among the best brokers in our industry. Mueller Yurgae's Colorado team epitomizes the top-quality brokers that represent our company as we continue to grow our business."
Mueller Yurgae Associates has represented Lil' Drug Store Products in the Denver market since 2009. In a highly competitive region, the Mueller Yurgae Colorado team obtained new distribution in more than 235 stores in 2011 alone, and growing the business by 11.5% since 2010.
"Our sincere gratitude goes to Mueller Yurgae and to our entire broker network that allows Lil' Drug Store Products to lead the industry, providing high quality products and impeccable service to our loyal customers," said Rossberger. "The professionalism, industry know-how and commitment to service exhibited by our brokers is unmatched, and allows Lil' Drug Store Products and its customers to continue to excel and grow."
Cedar Rapids, Iowa-based Lil' Drug Store Products is a global consumer products company that offers a variety of premium brands through its 3 divisions: Convenience Retailing, Consumer Products and International. Convenience Retailing product lines include OTC drug products, trial-size personal care items, general merchandise products and automotive accessories, as well as exclusive brands such as Carmex, Ricola, Office Depot and Scunci.
Members help make our journalism possible. Become a CSP member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.