PURCHASE, N.Y. -- PepsiCo has launched a new, state-of-the-art food and beverage vending initiative called "Hello Goodness." The vending unit offers "good- and better-for-you" product choices from the company's food and beverage portfolio.
It reflects the evolving needs of today's consumer and the increased desire for more good- and better-for-you choices on-the-go, said the company.
PepsiCo will place several thousand units throughout the United States in 2016 in a variety of locations, including select healthcare, recreational, transportation, governmental, workplace and educational facilities.
The Hello Goodness vending machine--which will also be available in a beverage-only version--features a thoughtfully chosen selection of PepsiCo products such as such as Naked Juice, Smartfood Delight popcorn, Lay's Oven Baked potato chips, Quaker Real Medleys bars, Pure Leaf iced tea, Propel Electrolyte Water, Tropicana Pure Premium and Sabra Ready-to-Eat Hummus cups.
The Hello Goodness vending machine also features a digital point-of-sale (POS) touch-screen with product nutritional information; suggests food and beverage pairing ideas for different eating occasions throughout the day; provides the company with real-time consumer preference insights to further inform future offerings; contains dual climate-control shelving, allowing both perishable and non-perishable items to be easily vended together at the correct temperature; and allows for cashless and digital vending
"Consumers want more choice when it comes to what they eat and drink on-the-go and we're providing the choices they want," said Kirk Tanner, COO of PepsiCo North America Beverages. "For years, PepsiCo has been transforming its portfolio to offer more and better food and beverages. We're continuing this journey with our new Hello Goodness vending initiative, which brings together the power of our brands and our expertise in design, category management and equipment innovation expertise."
Purchase, N.Y.-based PepsiCo generated more than $66 billion in net revenue in 2014, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 22 brands that generate more than $1 billion each in estimated annual retail sales.
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