FRAMINGHAM, Mass. -- Gulf Oil LP has announced a new sponsorship agreement with Major League Baseball's Baltimore Orioles. The sponsorship began Friday at the Orioles' home opener against the Toronto Blue Jays. The cornerstone element of the relationship will be new field level signage in right field that will display Gulf's iconic orange disc. Maryland is the first contiguous state to be added to Gulf's existing branded footprint.
"This sponsorship continues to underscore Gulf's long-term commitment to support Mid-Atlantic market," said Gulf Oil president and chief operating [image-nocss] officer Ron Sabia. "Our relationship with the Orioles is another important element in further establishing our reputation as a premium nationwide gasoline retailer."
"The Orioles are proud to welcome Gulf Oil to our family," said Greg Bader, Orioles director of communications. "We are excited to share this partnership with Orioles fans throughout Birdland, and we are confident that this new partnership will help Gulf grow its business throughout the Mid-Atlantic region."
"We are thrilled about bringing another iconic 'orange' component to Camden Yards. Today, all 48,290 seats in the park are greenwith the exception of two. These two seats are distinctly orange," said Gulf Oil senior vice president and chief sales and marketing officer Rick Dery. "One seat is in section 96 commemorating Eddie Murray's 500th home run hit in 1996, and a second seat resides in section 86 which marks the spot of Cal Ripken's 278th home run in 1993. We are proud that the Gulf Oil orange discs will join these two features that mark incredible achievements with a remarkable organization. We hope Orioles fans will begin to associate Gulf Oil with the uniquely warm and loyal Camden Yards experience."
Gulf Oil, based in Framingham, Mass., is now a national branded supplier of motor fuels throughout the United States and its territories. Gulf remains one of the Northeast's largest wholesalers of refined petroleum products. It distributes motor fuels through a network of more than 2,000 branded gasoline retail centers, 12 proprietary oil terminals and a network of more than 70 other supply terminals. Gulf Oil supplies gasoline, heating oil, diesel fuel, jet fuel and kerosene through its terminal network. Through its unbranded subsidiary, Great Island Energy, Gulf Oil also supplies petroleum products as well as risk management and financial services to industrial, commercial and independent retail firms.
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