Launched in November, Giant Eagle's GifterGo program is an online service that enables customers to purchase downloadable gift vouchers from a variety of local merchants at GiantEagle.com/GifterGo.
Once purchased, GifterGo vouchers are instantly activated and earn fuelperks! rewards on the Giant Eagle Advantage Card. The vouchers can be used immediately, saved for later use, or emailed with a personalized message as a gift to family and friends.
"As the GifterGo program continues to grow, we are very pleased to add Lube Stop to our roster of quality, regional retailers," said Giant Eagle vice president of gift card development Tina Flowers. "They are a perfect fit that offers more choices and more opportunities to earn fuelperks! rewards to our customers than ever before."
Giant Eagle's fuelperks! program rewards customers for loyalty in meeting the appropriate purchase requirements, earning them a discount on each gallon of gasoline at GetGo with every $50 spent with the Giant Eagle Advantage Card inside Giant Eagle supermarkets, GetGo locations and online. The Giant Eagle Advantage Card automatically tracks customers' fuelperks! savings so a customer can redeem points by scanning a Giant Eagle Advantage Card at the GetGo pump.
Tom Morley, president of Lube Stop, said, "Customers can now buy important preventative maintenance services and products at Lube Stop while earning Giant Eagle fuelperks! at the same time. This partnership actually lowers the cost of vehicle ownership for our customers by helping them prevent costly automotive repairs while earning reward points towards discounted gasoline."
Lube Stop launched a traditional, plastic gift card program in November 2009. A majority of those cards were redeemed by mid-January 2010, the company said, demonstrating a strong demand for a gift card program. With the launch of online GifterGo vouchers, Lube Stop said that it hopes to migrate a significant percentage of those customers to the GifterGo program, which will provide more value and reduce the use of plastic cards.
Pittsburgh-based Giant Eagle Inc. is one of the nation's largest food retailers and food distributors with approximately $8.6 billion in annual sales. It is a leading supermarket retailer in the region with 168 corporate and 58 independently owned and operated supermarkets in addition to 157 fuel and GetGo convenience stores throughout western Pennsylvania, Ohio, north central West Virginia and Maryland.
Lube Stop is a leading Ohio independent quick oil change company, operating 37 Lube Stop locations in Cleveland, Akron and Canton, and services more than 25,000 customers a month.
Members help make our journalism possible. Become a CSP member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.