GRIMES, Iowa -- Ryko Solutions Inc., a major provider of managed car-wash systems in North America, is changing its name to National Carwash Solutions (NCS). The Ryko, MacNeil and CleanTouch brands will begin to operate under the National Carwash Solutions brand this week, providing a clear delineation between the brands and the parent company.
Rebranding under the NCS moniker allows the company to seamlessly expand its brand portfolio through organic growth and future acquisitions, the company said. The National Carwash Solutions family of brands is now better positioned to serve multiple customer segments under a parent brand that leaves little room for interpretation or confusion, the company said.
“Since 1973, Ryko Solutions has provided industry-leading car-wash equipment and chemicals, paired with unparalleled customer service,” said Mike Gillen, CEO of National Carwash Solutions. “We are still committed to those same principles, but operating under the National Carwash Solutions brand, we are able to control our messaging and outputs in a more linear manner and erase any brand confusion within the marketplace.”
For customers of the Ryko, MacNeil and CleanTouch brands, nothing will change, the company said. Customers will continue to work with the individual brands as they had before; the brands will just fall under the umbrella of NCS.
National Carwash Solutions has launched a new website to incorporate all of the brands, but each individual brand will continue to operate its existing website. The Ryko headquarters in Grimes, Iowa, will become the NCS headquarters.
The company is one of the largest providers of friction, touchless, and tunnel car-wash systems in North America. It offers integrated, end-to-end clean-vehicle solutions including car-wash equipment, accessories and parts under the Ryko and MacNeil brand. NCS also offers CleanTouch chemical cleaning solutions and direct, end-to-end customer service and support.
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