The icons were attached to coupons, providing customers an additional incentive to make the $1 purchase. Funds raised exceeded Stripes 2009 total of $386,686 by almost 18%.[image-nocss]
"These amazing results are a reflection of the generosity of our customers and our team members who deeply care about children's health," said Steve DeSutter, Stripes president and CEO. "Stripes store team members put a lot of intensity into these fundraising campaigns because they understand the positive impact that our participation brings to our communities. We are very proud of them as again they have set another all time high in this year's Children's Miracle Network campaign."
Like all Children's Miracle Network fundraisers, the funds raised from Stripe's four-week campaign will help create miracles by funding medical care, research and education that saves and improves the lives of 17 million children treated at Children's Miracle Network hospitals each year.
Stripes has been a partner of Children's Miracle Network since 1997, raising funds for children's hospitals through different fundraising campaigns.
Corpus Christi, Texas-based Susser is a third-generation, family-led business that operates c-stores under the Stripes and Town & Country banners. Restaurant service is available in more than 300 of its stores, primarily under the proprietary Laredo Taco Co. and Country Cookin' brands. The company also supplies branded motor fuel to approximately 380 independent dealers through its wholesale fuel division.
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