MINONG, Wis. -- Just in time for the two major political parties’ national conventions, Jack Link’s Beef Jerky has unveiled the ultimate--or ulti-meat--tribute to the year’s political race: mosaic portraits of “Barack Obameat “ and “Meat Romney.”
Painstakingly created by a noted mosaic artist from thousands of pieces of Jack Link’s Jerky, the two presumptive presidential candidates now join Sasquatch, the brand’s icon, in the distinct honor of having their likenesses recreated entirely from jerky. Americans can vote online for their favorite “meathead” in this unique portrait showdown.
Jack Link’s Beef Jerky partnered with San Francisco-based mosaic artist Jason Mecier to create an original series of artwork using its meat snacks as the creative medium. Earlier this year, Jack Link’s and Mecier unveiled a meathead portrait of Sasquatch, star of Jack Link’s award-winning Messin’ With Sasquatch advertising campaign, and now have added Meat Romney and Barack Obameat to their artistic gallery. Each portrait took approximately 50 hours and 50 bags of Jack Link’s Jerky to create, with Mecier hand-applying countless pieces of jerky to each portrait. To provide a broad color palette, a variety of flavors were used in creating the portraits, including Jack Link’s Original Beef Jerky, Jack Link’s Turkey Jerky, Jack Link’s Sweet & Hot Beef Jerky, Jack Link’s Smokehouse Beef Jerky and more.
“For years, political and cultural figures have earned the distinction of having their likenesses preserved for all time using the artistic medium of the day,” said Jeff LeFever, director of marketing for Jack Link’s Beef Jerky. “In the light-hearted spirit of the brand, we commissioned artwork that used jerky instead of paint. Now, Jack Link’s asks all Americans, ‘Which meathead will you vote for?’ ”
To vote, visit jacklinks.com/meatheads or Facebook.com/JackLink’sBeefJerky. One lucky voter will receive a $5,000 Snack Stimulus prize package. Results will be posted on JackLinks.com and on Facebook.com/JackLink’sBeefJerky.
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