Snacks & Candy

Mondelez Confirms New Oreo Flavor Leaked on Instagram

What is it, and when will it hit store shelves?

DEERFIELD, Ill. -- Mondelez International Inc. unit Nabisco has confirmed that photos on Instagram showing photos of cotton-candy-flavored Oreos are real. The cotton candy Oreo creation appears to consist of the same cookie as Golden Oreos, but filled with a pink and blue cream concoction.

Oreo snacks (CSP Daily News / Convenience Stores / Gas Stations)

An Oreo spokesperson said that this was, in fact, a real Oreo flavor in production and that it was leaked.

"It has been brought to our attention that some of our top secret Oreo flavors are leaking," said Oreo spokesman Alan Keane in an email to MarketWatch. "As we get to the bottom of these cookie leaks, we can only say time will tell when our next delicious flavor will hit shelves."

The photo was posted by Instagram user "cookie0man," whose account has since been deleted.

Along with its classic crème-filled chocolate version, the iconic sandwich cookie is known for its limited-edition fillings (click here for a taste test). It also has come out with "golden" (vanilla) and red-velvet cookie incarnations.

Deerfield, Ill.-based Mondelez International is a global snacking company with 2014 revenue of $34 billion. Its billion-dollar brands include Oreo, LU and Nabisco biscuits; Cadbury, Cadbury Dairy Milk and Milka chocolate; Trident gum; Jacobs coffee and Tang powdered beverages.

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