WEST DES MOINES, Iowa --Kum & Go LC has announced that it has selected the location where it will sponsor a Habitat for Humanity International home for 2015. The convenience-store chain and its customers will be donating more than $480,000 to Habitat for Humanity as part of their nationwide fundraising effort.
The affordable and eco-friendly home will be built in the region that has collected the most money in donations as a percentage of customer traffic through its stores--with Sioux Falls, S.D., earning the honor this year.
In March, Kum & Go and Habitat announced an expanded partnership that resulted in customer contributions exceeding $275,000, as well as a corporate donation of $206,000.
Kum & Go invited customers to add a $1 donation to their in-store purchases to support Habitat’s mission of “building homes, communities and hope.” In addition, Kum & Go committed to sponsoring a Habitat for Humanity home in one of the communities where its 430 stores operate in 11 states.
This is the second year that Kum & Go has been a national partner of Habitat for Humanity. In 2014, Kum & Go sponsored a home build in Minot, N.D. Stores in Sioux Falls, South Dakota collected the most donations per transaction to secure a Habitat home for a low-income family in their community.
Kum & Go will also award three additional districts with a grant of $10,000 and two $3,000 grants for their local Habitat affiliates.
“This is such an impactful program that pulls together our company, our associates and our customers to all get involved and support their community. The Habitat mission connects so well with our company’s philanthropic philosophy and focus,” said Kum & Go president and CEO Kyle J. Krause. “Our customers are just as dedicated to serving their communities and have once again generously showed their commitment through in-store support.”
Associates eager to earn the Habitat home in their regions promoted the in-store fundraiser. The stores offered co-branded coffee mugs with $1 from each purchase donated to Habitat for Humanity. A percentage of Kum & Go brand water went to the cause as did all customer donations from counter collection jars.
“The success of this partnership with Kum & Go continues to thrive,” said Colleen Finn Ridenhour, deputy director of corporate, foundation and institutional relations for Habitat for Humanity. “Kum & Go and their customers are helping create affordable housing alongside low-income families in their communities and the impact they are making nationwide is wonderful.”
Kum & Go is currently Habitat for Humanity’s only national convenience-store partner.
The West Des Moines, Iowa-based Kum & Go has more than 430 stores and 11 states (Iowa, Arkansas, Colorado, Minnesota, Missouri, Montana, Nebraska, North Dakota, Oklahoma, South Dakota and Wyoming).
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