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Rutter’s Retains Top 100 Spot

“Robust” foodservice, rewards keep chain atop Central Pa. private companies list

YORK, Pa. -- Rutter’s has again earned the No. 3 rank on The Central Penn Business Journal’s 2015 list of Top 100 Private Companies in Central Pennsylvania.

Rutter's

The York, Pa-based convenience-store retailer has been ranked in the top 10 of the Top 100 list every year since 2005. Rutter’s earned 2015’s No. 1 spot on the list of Top 100 Private Companies in York County, Pa., according to the newspaper.

Rutter’s chief customer officer, Derek Gaskins, said the company’s robust foodservice program, as well as its commitment to technology are two reasons for the consistent growth. Gaskins pointed to recent enhancements to the Rutter’s Rewards program such as the introduction of the Rutter’s Rewards VIP Club, as well as the company’s two new corporate giving programs, Vote with Your Dollars and Rutter’s Rewards Schools as examples of using technology to benefit the customers.

“Customers who join our VIP Club can earn and redeem rewards without using a Rutter’s Rewards card, take advantage of Remember Me technology when ordering on our touchscreen food order kiosks, redeem fuel rewards at our pumps, and load exclusive VIP-only offers to their Rutter’s Rewards loyalty wallets. We developed these changes to make our customer interactions with us easier and more efficient,” said Gaskins.

“Vote with Your Dollars and Rutter’s Rewards Schools not only give area charities and school organizations a way to raise money, but also allow our customers to have a voice in the causes to which we lend financial support,” he said.

Under the third generation of family leadership, Rutter’s operates 60 convenience stores throughout central Pennsylvania.

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