Company News

Susser Names Coben as EVP, CMO

Was instrumental in Stripes development

CORPUS CHRISTI, Texas -- Susser Holdings Corp., a major convenience store operator and wholesale fuel supplier to dealers in Texas and Oklahoma, has named Ronald D. Coben to the newly created position of executive vice president and chief marketing officer.

Coben has more than 20 years' experience with a number of retail organizations, including Foley's, Computer Craft, Texas Commerce Bank and Bank United Corp., where he served as executive vice president of retail and business banking. He has extensive experience in building brands, consumer marketing [image-nocss] and operations management.

Most recently, Coben was president of Think So LLC, an executive-level marketing consultancy, where he worked closely with Susser Holdings during 2005 and 2006 as it developed its proprietary Stripes brand and enhanced the Laredo Taco Co. brand. Coben also serves as a director of Cardtronics.

Sam L. Susser, CEO, said, "Ron has been an instrumental part of our ongoing rebranding effort here at Susser."

Corpus Christi, Texas-based Susser Holdings is a leading nonrefiner c-store operator and motor fuel distributor in Texas. Susser operates more than 320 c-stores in Texas and Oklahoma under the Stripes and Circle K brands, offering motor fuel, merchandise, restaurant service under the company's own Laredo Taco Co. brand, and other services. Susser also supplies more than 360 branded dealers through its wholesale fuel division.

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