Marketing Strategies

Convenience store marketing strategy ideas & news

But increasingly respond to good deals, says NPD

HOUSTON -- For do-it-for-me (DIFM) auto service consumers, familiarity with a service outlet, convenient location and trust are the top three reasons they select an auto service provider, and while price ranks lower, consumers are increasingly looking for a good deal, according to car care research...

Propel Fuels receives $10.1 million grant from California Energy Commission

REDWOOD CITY , Calif. -- Propel Fuels, a leading retailer of renewable fuels and clean mobility solutions, has been awarded a $10.1 million grant from the California Energy Commission (CEC) to build more than 100 flexible-fuel E85 stations over the next four years. The award is funded through the...

Pilot Flying J to Open Seven New Stores

Sites slated for Iowa, Oregon, South Dakota, Tennessee, Texas, Washington, Alberta

KNOXVILLE , Tenn. -- Pilot Flying J recently announced plans to open seven new travel centers and travel plazas in June and July. The new stores include: Pilot Travel Center in Cleveland, Tenn. Flying J Travel Plaza in Anna, Texas. Pilot Travel Center in Murdo, S.D. Pilot Travel Center in Ferndale...

Surprising new entries help boost drive-thru profits
Personalizes advertising, promotions based on consumer loyalty status, purchases
Offering extends relationship by expanding platform with fully integrated loyalty system
Rewards customers for fuel, car wash, c-store purchases with merchandise, travel
Albertson's Fuel Express helps Tesoro; Howdy's, Catalina Marts help Western Refining.
74% have visited fast-food restaurant for lunch in past 30 days
Posting images on 'Crime Busters' Facebook page, Twitter.