Marketing Strategies

Convenience store marketing strategy ideas & news

Survey shows penny pinching ways likely to continue even as economy improves

NEW YORK -- A recent study of foodservice customers conducted by leading market research firm Data Development Worldwide (DDW) shows that consumers are not likely to easily or quickly return to spending more on dining out even as the economy is improving. The foodservice sector has been hard hit by...

But shoppers avoid c-stores if they believe selection of goods limited, study says

DENVER -- The yearlong shopper experience study, "The Checkout," currently underway by The Integer Group and M/A/R/C Research has revealed a rise in consumers seeking convenience over value. Data shows a shift in consumer mindset from shopping around to save money to spending more money in order to...

Kum & Go LC opened a new convenience store in Neosho, Mo., on August 21. The 3,400-square-foot store took 84 days to construct, the company said.

WEST DES MOINES, Iowa -- Kum & Go LC opened a new convenience store in Neosho, Mo., on August 21. The 3,400-square-foot store took 84 days to construct, the company said. It is the retailer's second store in the southwestern Missouri town near Joplin. The new store features 12 conventional...

Snackers seeking vivid flavor, quality ingredients, pumped-up nutrition
In-N-Out, Chik-fil-A, Starbucks, Cracker Barrel, more top R&I's chains survey.
As market share drops, chains accelerating innovation
Wawa Inc. announced the celebration of its newest additiona brand new store in Wilmington, Del.
Retailer using social networking for prize promotion; Moblu gets mileage
Colloquy says 701 million retail industry memberships account for 39% share of market
Agreement likely to achieve little more than payday for trial lawyers, says NATSO

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