Marketing Strategies

Convenience store marketing strategy ideas & news
BP to go convenience store (CSP Daily News)

Flexible components offer opportunity for fresh look for brand's retail sites

CHICAGO -- Following a successful pilot by Parent Petroleum Inc. at three stations in 2013, BP has launched its new "to go" retail image, a flexible image offer that allows BP branded marketers to upgrade their convenience stores with an attractive, new look inside and out. The "to go" image is...

7-Eleven Conveniecne Stores

Daily Meal dishes up its list of favorite retailers

OAKBROOK TERRACE, Ill. -- Some of the country's favorite and most profitable convenience store chains offer both great service and competitive prices, according to a feature and slideshow presented by The Daily Meal . Seven of the 10 stores on the "all things food and drink" website's unscientific...

New Radio Shack

The new RadioShack has hands-on stations organized around themes such as "Build It," "Play It," "Rock It," "Power It" and "Connect It."

Veteran store designer highlights the need to emotionally connect with shoppers

DÜSSELDORF, Germany -- As technology transforms multi-channel retail into hyper-channel, “always-on” retailing, chains must emotionally connect with consumers as never before, advised veteran store designer Joseph Bona during a Feb. 19 speech at EuroShop, the global trade fair. “Emotion plus...

FillinUp convenience store
New c-store brand brings healthful and local options to Chicago suburbs
Q Mart Rewards
Q Marts build traffic and sales with loyalty program (video)
CHS Inc./Cenex thank yous
CHS/Cenex rewards consumers for fostering community (video)
Don Yaeger, speaking at CSP's Convenience Retailing University 2014
Sweating the details, sports biographer says at CSP's CRU 2014.
Varish Goyal
A.U. Energy’s Loop honored for store design (video)
Convenience Retailing Excellence Awards 2014
Community drives this year’s winners in store design, merchandising and charity recognition
Cobblestone soap shooter
Conference goers get a look at sprawling site with a little bit of everything