In an effort to leverage as much of the existing forecourt payment equipment, maintain loyalty benefits programs and provide a long-term PCI-DSS payments footprint at an affordable price to CHS customers, Pinnacle is offering its Palm POS as a go-forward POS platform to replace aging POS equipment.
Pinnacle will leverage the CHS-channel [image-nocss] network of authorized partners to implement, train and support Palm POS across the network of Cenex-branded retail sites and other unbranded retail fueling locations, maintaining the familiar relationships that CHS customers already have for supporting their POS and forecourt equipment.
"CHS is excited about its new relationship with The Pinnacle Corp. and the ability to offer Pinnacle Palm to our marketers," said Rick Cummings, vice president of refined fuels marketing for Inver Grove Heights, Minn.-based CHS. "We feel that Pinnacle's culture and the Palm POS offering is a great fit for our Cenex retail network."
Drew Mize, vice president of product management and marketing at Pinnacle, said, "We are very excited to add CHS and their Cenex branded retail sites to the Pinnacle family. Palm POS is a great fit for the PCI Compliance challenges faced by these marketers. Palm will not only solve this problem, but does so without requiring some potentially significant additional investments in payments hardware, and we will also be able to support the existing CHS payment network and loyalty benefits programs. We look forward to this partnership with CHS, their channel partners, and the Cenex retail network."
Arlington, Texas-based Pinnacle is a leader in the automation technology industry focusing on the convenience store and petroleum industries. It delivers products that automate the broad spectrum of c-store operations and supply chain management of fuel operations. Nationwide, Pinnacle's products and services are used daily in thousands of convenience outlets to automate and improve their store operations and by fuel marketers to increase their efficiency in the management of fuel delivery.
CHS Inc. is a diversified energy, grains and foods company. A Fortune 100 company, CHS is owned by farmers, ranchers and cooperatives, along with thousands of preferred stockholders across the United States. CHS supplies energy, crop nutrients, grain, livestock feed, food and food ingredients, along with business solutions including insurance, financial and risk management services. The company operates petroleum refineries/pipelines and manufactures, markets and distributes Cenex-brand refined fuels, lubricants, propane and renewable energy products.
Members help make our journalism possible. Become a CSP member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.