Technology/Services

Fresh & Easy Spins New Web

Enhances online information

EL SEGUNDO, Calif. -- Tesco's Fresh & Easy Neighborhood Market has launched an enhanced website, www.freshandeasy.com, which the company said is part of [its] ongoing effort to provide news and information about its stores, culture and philosophy.

Tim Mason, Fresh & Easy Neighborhood Market CEO, said, "As we prepare to open stores in neighborhoods throughout the West, we are excited to provide consumers with a tool to learn more about Fresh & Easy Neighborhood Market and the opportunities [image-nocss] that will be coming into their communities later this year."

In addition to a newsroom with current and past press information about the company, new information on the site includes sections highlighting:

The Fresh & Easy shopping experience and information on the fresh&easy line of products; The company's commitment to minimize its impact on the environment; The company's commitment to being a good neighbor; What it means to be a part of the Fresh & Easy Neighborhood Market team and details on the application process; and A "Your Thoughts" area, where consumers can provide feedback about the company or its stores.

As stores open in Los Angeles, San Diego, Phoenix and Las Vegas, specific store locations and details will also be available on the site.

Fresh & Easy Neighborhood Market is a division of Tesco, the United Kingdom's largest retailer and one of the world's leading international retailers with more than 2,800 stores across 12 countries and more than 370,000 employees.

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