New Products from the NACS Show: Technology

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ATLANTA -- Whether coming from a phone or a car, initiating a pump transaction, triggering a digital coupon and paying at the pump centered around mobile technology--its infrastructure, how a customer executes the purchase and even tying in lottery and upselling--during the NACS Show in Atlanta.

A look around the trade-show floor revealed how convenience store technology seemed to obsess around mobile technology, as retailers grapple with how smartphones will change their businesses.

And yet, while mobile took center stage, other developments tied to lighting, promotions and digital signage also stood out. Here’s a quick walk-through of interesting exhibits:

Gilbarco uses in-pump display screens to let customers buy items, such as promotional merchandise or even lottery tickets.

At a location near the NACS show, a retailer tests both at-the-pump and in-store promotional displays through Gilbarco VeederRoot’s Impulse offer. The retailer positioned promotional items near the cashier. These items were shown on in-pump and at-the-register screens.

Mobile-wallet entity Isis demonstrated how smartphones can carry people’s credit cards electronically. Fuel-pump companies, such as Wayne, are tying in to mobile-wallet issuers.

A 13-foot smartphone in the Outsite Networks booth demonstrated a brand-centric app that ties consumer packaged goods (CPG) manufacturers directly to consumers.

P97 Networks demonstrated its “PetroZone” mobile-commerce and behavioral-marketing platform for payment from phones or car “telematics,” where car that “talks” to a pump, initiating a transaction with the driver still seated.

Large digital display screens, such as this one from Watchfire, help retailers stand out from the competition.

A Veeder-Root portal will allow tank-gauge information to flow out to managers’ mobile phones and tablets.

VeriFone has tied its LIFT promotional upselling displays in the store to the pump.

Self-powered shelf tags from Tagnetics Inc. can quickly upload prices for items. The tags are tied to sensors that can detect out-of-stocks.

Fleet-fueling management company Comdata is using radio frequencies to replace fleet cards.

GE introduced recessed LED lighting.

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