In-Store SOI Data 2016: Alternative Snacks
Alternative snacks—think meat snacks and bars—performed so well in 2015 that it became a top 10 in-store category. The high-protein, clean-label appeal of many products has helped drive sales.
Meanwhile, the trend toward premium is playing out in meat snacks, where crafted, small-batch products with different meats and unique flavors are exciting consumers. According to NACS SOI data, monthly alternative-snack sales rose nearly 13% in 2015, with gross-profit dollars up more than 12%.