Consider the more recent initiatives in the c-store industry that will demand even more technology innovation: loyalty marketing, mobile payments, digital couponing and digital currencies, EMV, data security and protection of consumer information, etc. Successfully addressing these new initiatives will require a solid technology foundation in place within your organization.
Mobile payments and the mobile wallet are getting considerable buzz these days. The concept seems like a winner of an idea because it sits at the intersection of money, sexy technology and the point of purchase, representing 15 billion to 40 billion retail transactions in February 2013 alone.
Plunge in oil prices sets the stage for record margins and boost in in-store sales. Also In This Issue: Profitability skyrockets for top performers! Other channels seek to redefine convenience! The economy enters a new stage. The growing health-and-wellness trend. Fuel demand; oil's slide; multicultural momentum; and data, data, data!