Michelle Barry
President & CEO, Centric Brand Anthropology...
Contact MichelleMichelle Barry is president and CEO of Centric Brand Anthropology. Reach her at michelle@centricstrategy.com.
Articles by
Michelle Barry
Page 1Industry View: Satisfaction vs. Adventure
Existing convenience-store food offerings are plain and perceived as unhealthy. To what extent should c-stores pursue health trends in new offerings?
Industry View: That Certain Something
Stores are identified and defined by what they are “good for.” Which begs the question: What are c-stores good for?