The Future of Fuels: The Fuel Variant

Lowest gas prices not the only winning strategy for retail success


E15 Expansion Stays on Track Despite Pandemic

Despite a year that most in the fuel market would sooner forget, not all fuels took a hit.

In recent months, Unleaded 88 (E15) has beaten the odds of a difficult fuel market. While Unleaded 88 has seen substantial growth during the last couple of years—increasing from 500 sites selling the fuel in 2017 to nearly 2,300 sites today—sales have continued to expand even amid the COVID-19 pandemic. In fact, in 2020 alone, we’ve seen a 10% increase in retailers offering Unleaded 88.

The high-ethanol blend has seen continued growth in sales amid a challenging market.

Retailer upgrades to blender pumps at 12 sites thanks to grant

Government and regulators had a heavy hand in forecourt developments, from E15 to IMO 2020

Fourth-largest fuel market becomes 31st state to allow sale of ethanol blend

Increased blending to help offset small-refinery exemptions

New law threatens fines to gas stations that do not post anti-tax labels

First full month after year-round sales granted by EPA show effect of action

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