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loyalty

Technology/Services

PDI Takes Marketing to the Cloud

Acquisition of Outsite Networks expands capabilities

Technology/Services

Koupon and ZipLine Combine Rewards and Payment

Partnership brings CPG-funded offers to loyalty program

Exxon Mobil Rewards+ members can win free fuel ahead of holiday

Tobacco, loyalty moves show promise, as fuel pricing gets new direction

Chain partnered with Outsite Networks for new platform

Major oil company plans return to direct ops with launch of Shell Select store concept

Ideas 2 Go retailers demonstrate how to deliver a memorable and convenient shopping experience 

Chain partners with suppliers for pickup, delivery and other customer-centric tools

Tool set includes predictive model to help generate deals

How HotSpot grew its margins and margin dollars