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loyalty

Fuels

Shell Offers California Drivers Special Fuel Savings

Fuel Rewards members can earn discount when buying premium V-Power Nitro Plus

Technology/Services

7-Eleven Begins Rollout of Mobile Checkout

Cashierless shopping experience is integrated into the 7Rewards loyalty program, app

Purchase spawns new order and delivery tool

CSP’s sister research firm, Technomic, explores four types of marketable limited-time offers

How 8 chains are updating their digital tool set

Purchase enables alternative payments and rewards

Card company to launch data-driven programs and services

New rewards app improves chain’s standing

Programs deliver traffic but require a goal and strategy for success

Includes launch of coffee ‘Cup-Scription’ program

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