loyalty

Technology/Services

7-Eleven, Pepsi Choose Koupon Media to Power Campaigns

Digital campaign management platform unifies mobile offers

Technology/Services

AskMrCreditCard.com Study Looks at Gas Rewards

Claims rewards, savings given to consumers have mostly declined

Targeted solutions include couponing, dayparting, geotargeting at pump

Minnesota consumers can earn fuel savings starting September 30

Partners with American Foods Group for out-of-box idea

Consumers can lower fuel prices at Shell through everyday spending with new loyalty program

Recent legislation allows customers to participate in same program as other states

Free app part of rollout of broader marketing ecosystem, technology

New program taps into synergies with customers, geography

Balance Rewards offers points for purchases, services, healthy behaviors

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