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Retail media

Company News

Audio intelligence: How in-store sound is becoming retail media's secret weapon

 By CSP Staff on Jul. 10, 2025

In-store audio is being reimagined for the retail media era—with particular opportunity in convenience stores

Technology/Services

7-Eleven's in-store radio provides another ad format for its retail media ecosystem

 By Rachel Gignac on Jun. 24, 2025

Convenience-store chain also advertises via gas station TV, digital menu boards

Technology/Services

GSTV, iSpot partner to track ad performance at fuel pumps

By Rachel Gignac on Jun. 13, 2025

Convenience-store forecourt video platform will measure what happens after someone sees an ad on a gas station screen

Technology/Services

Whitney Johnson of EG America Discusses Company’s Digital Growth

By Rachel Gignac on May 22, 2025

Senior vice president of marketing at the convenience-store chain launched a retail media network, new loyalty app in 2025

Technology/Services

GSTV Aims to Drive Retail Media Growth Under New Owner MidOcean Partners

By Rachel Gignac on May 22, 2025

With forecourt video network being 'the last screen a consumer sees before their next purchase,' the fuel and convenience space presents a big advertising opportunity, Sean McCaffrey says

Technology/Services

C-Store Retail Media Networks No Longer a Matter of ‘What If’

By Timothy Inklebarger on May 07, 2025

Retail leaders talk about what's next for the fast-growing technology, following CSP's Retail Media Network Forum

Technology/Services

3 Key Channels Driving C-Store Retail Media Success

By Rachel Gignac on May 06, 2025

On-site, off-site and in-store advertisements aim to connect with customers at every touchpoint

Technology/Services

United Pacific’s Retail Media Network Guides Customers From Pump to Store

By Rachel Gignac on May 01, 2025

Convenience-store chain leverages various video messages to increase basket sizes

Technology/Services

Incrementality is Key to Measuring Success in Retail Media

By Timothy Inklebarger on Apr. 30, 2025

NexChapter CEO Art Sebastian shares blueprint for exploring the long game

Technology/Services

EG America Launches its Retail Media Network After 4 Months of Strategic Planning

By Rachel Gignac on Apr. 29, 2025

The convenience-store chain was intentional about its vendor, merchandising, tech relationships from the start, Whitney Johnson says

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