ATLANTA -- A look at the beverage habits of today's youth bodes well for continued growth in the bottled-water category.
Water accounted for 43.7% of total beverage consumption among U.S. youth—children from ages 2 through 19—according to a National Health and Nutrition Examination Survey conducted in 2013-2016, And the older the children got, the more water they drank.
Here's a look at the results of the study, conducted by the Atlanta-based branch of the Centers for Disease Control and Prevention ...
All charts courtesy of NCHS, National Health and Nutrition Examination Survey, 2013–2016
"The contribution of water to total beverage consumption increased with age, from 39.5% to 41.9% and 47.0%, among youth aged 2-5, 6-11 and 12-19 years," respectively, the study results state. Water accounted for a smaller percentage of total beverage consumption among boys compared with girls, 41.6% and 45.9%, respectively.
Soft drinks and juice
Consumption of other beverage categories also grew with age, as milk and juice drinking declined.
Soft-drink consumption increased from 13.0% for the youngest children surveyed to 22.3% for the oldest group. "Other beverages," which include coffee, tea, sports and energy drinks, and more also grow with age (3.0%, 5.5%, and 11.3%).
At the same time, the contribution of milk to total beverage consumption decreased with age, from 32.1% among those ages 2-5, to 24.4% and 14.5% among those ages 6-11 and 12-19 years, respectively. The report said 100% juice followed a similar pattern, decreasing from 12.4% (2-5) to 7.3% (6-11) and 4.9% (12-19).
Other key findings of the report:
- The contribution of water and milk to total beverage consumption was higher for non-Hispanic Asian youth (55.4% and 25.2%, respectively) and lower for non-Hispanic black youth (37.6% and 16.4%, respectively).
- The contribution of soft drinks to total beverage consumption was higher among non-Hispanic black (30.4%) compared with non-Hispanic white (17.5%), non-Hispanic Asian (8.8%) and Hispanic youth (21.5%).
The National Health and Nutrition Examination Survey is a cross-sectional survey conducted by the National Center for Health Statistics (NCHS) designed to monitor the health and nutritional status of the civilian U.S. population.