Beverages

Red Bull Releases 2021 Summer Edition

This year’s limited-edition energy drink flavor is Dragon Fruit
2021 Red Bull Summer Edition, Dragon Fruit
Photograph courtesy of Red Bull

SANTA MONICA, Calif. — The 2021 Red Bull Summer Edition, Dragon Fruit, will be available in stores starting March 29.

The energy drink has a “red berry and exotic” taste, according to the beverage company. Like all Red Bull Editions, it will be available for a limited time. Previous summer editions include Beach Breeze, Coconut Berry and Watermelon, which was later added to Red Bull’s permanent lineup.

Red Bull Summer Edition Dragon Fruit is available in 8.4- and 12-ounce cans in matte green. It will launch in Walmart and then expand to stores nationwide starting April 26.

Red Bull North America, Santa Monica, Calif., is known for its signature Red Bull Energy Drink, which contains 80 milligrams of caffeine in an 8.4-ounce can.

Want breaking news at your fingertips?

Get today’s need-to-know convenience industry intelligence. Sign up to receive texts from CSP on news and insights that matter to your brand.

Related Content

Trending

More from our partners